Friday, August 17, 2012

Marketing Tip #23 - Resumes Out, LinkedIn In

Did you see the 60 Minutes segment, “Job Programs for People Trapped in Unemployment”? http://tinyurl.com/9gudccd  John Carbone, the subject of the piece, runs a program for the unemployed in Connecticut. In the segment, he tells how resumes will soon become a thing of the past. Employers will skip right to viewing your social media and online presence to screen candidates, with LinkedIn being the first web site they will check. Whether you are out-of-work or looking for more customers, ask yourself: Is your profile up-to-date? Is there a professional picture? Do you give a detailed description of your products or services? Do you have testimonials about your company?  Do you need help with your profile? Give me a call.

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