Are you speaker, trainer, author or anyone who speaks to groups? Stop promoting your events as “speaking engagements” or “training sessions” or “lectures”. That’s what ordinary speakers do. Celebrities promote their “appearances”. Why not add a tab to your website or blog listing any upcoming appearances you may have, as well as articles, podcasts, and upcoming events you will attend. It will make you look in-demand, an authority in your niche and even a celebrity.
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