Marketing Tip #26 - Think Like a Celebrity!

Are you speaker, trainer, author or anyone who speaks to groups? Stop promoting your events as “speaking engagements” or “training sessions” or “lectures”. That’s what ordinary speakers do. Celebrities promote their “appearances”.  Why not add a tab to your website or blog listing any upcoming appearances you may have, as well as articles, podcasts, and upcoming events you will attend. It will make you look in-demand, an authority in your niche and even a celebrity.

Maurer Marketing Minutes #40-Cliff Suttle-“How to become meeting Royalty”

Maurer Marketing Minutes #40-Cliff Suttle-"How to become meeting Royalty"
In his upcoming book, “How to Become Meeting Royalty”, Cliff Suttle, owner of Excite Your Audience, points out that meetings can be one of the most productive things you can do in your business, if they are run well. In the third installment of our three-part interview, Cliff tells how to act as the translator between clashing personalities in the meeting. Find out more about Cliff at his website www.ExciteYourAudience.com, or call him at 248-348-1023 or email him at Cliff@CliffSuttle.com.

Cliff Suttle-“The Anti-Elevator Speech”
Cliff Suttle-Public Speaking

Maurer Marketing Minutes #39-Cliff Suttle-Public Speaking

Maurer Marketing Minutes #39-Cliff Suttle-Public Speaking
Self promoting your book takes hard work. Once you’ve published it, the books don’t fly off the shelf by magic. In the second of a three-part interview, Cliff Suttle, owner of Excite Your Audience, Executive Coach and author of “The Anti-Elevator Speech”, explains how important it is to get out and speak to groups and deliver a message worth hearing.  Find out more about Cliff at his website www.ExciteYourAudience.com, or call him at 248-348-1023 or email him at Cliff@CliffSuttle.com.

Cliff Suttle-“The anti-elevator Speech”
Cliff Suttle-“How to become meeting Royalty”

Maurer Marketing Minutes #38-Cliff Suttle-Excite your Audience #1

Maurer Marketing Minutes #38-Cliff Suttle-Excite Your Audience #1
In the first of a three-part interview, Cliff Suttle, owner of Excite Your Audience, Executive Coach and author of “The Anti-Elevator Speech”, describes the traditional 30- or 60-second “elevator pitch” as just a glorified commercial. “We hate commercials and usually tune them out.” As an alternative, Suttle promotes engaging an individual in conversation by hooking them with a tag line, giving them just enough information to interest them. Then “shut up and make them ask for more”. Find out more about Cliff at his website www.ExciteYourAudience.com, or call him at 248-348-1023 or email him at Cliff@CliffSuttle.com.

Cliff Suttle-Public Speaking
Cliff Suttle-“How to become Meeting Royalty”

Maurer Marketing Minutes #37-Corinne Barringer-Barringer Consultants

Maurer Marketing Minutes #37-Corinne Barringer-Barringer Consultants
Do you realize that the sound of your voice contributes to the first impression you project on people you meet? In our interview, Corinne Barringer, owner of Barringer Consultants, explains how your voice is a critical component in how others perceive you; how loud you talk, your rate of speed, your accent, etc., all impact the impression you give to others.  Corinne gives suggestions on how we can become aware of how others hear our voice and to make changes if necessary.  Contact her at 248-561-9520 or email at info@barringerconsultants.com.
Website: www.BarringerConsultants.com